Arizona barbershops define themselves as successful businesses. The truth is that any company that goes into business for something that is always needed by the public will remain in business as long as reliable customer service is present. In Arizona, the demand is there, and the barbers know how to treat the people right and provide an excellent atmosphere.
Millions of people live in Arizona, and barbershops are around every corner. Hair continuously grows, beards and mustaches need trimming or shaving, and the service matches the demand. That is why barbershops in Arizona are successful.
We can look into the details and break this down even further. The business thrives on the clientele and their needs. Everything from the atmosphere to the customer service and everything in between can make or break a barbershop business.
Barbershops Must Remain Focused
Greeting and chatting are essential in a barbershop, but they must keep focus on the client in the chair. From the moment the client walks in, whether by appointment or walk-in, the barber must remain focused on the person they have in front of them. Giving clients the service they need will keep them returning for more.
Exceeding the Client’s Expectations
Treating the client like they are all that matters while sitting in the barber’s chair and going above and beyond what is expected with a simple haircut. Nothing spells a successful business better than giving the service plus a little extra at a reasonable cost.
Tap Into Community Services
Another way to get a step up on business is by going to community centers or foster care and giving them a good deal on haircuts. Places with a group of people will keep the barbershop busy for a long time.
Allow for Appointment Bookings
Most barbershops are walk-ins and first come, first served. Allowing clients to book appointments helps them to avoid wait times, especially if they are pressed for time. It also gives a sense of ease, letting the clients know they have more options.
Location Makes the Business
Everyone has heard the phrase in business, “Location, location, location!” Location is everything when it comes to running a business. You want the flow of people to know where you are located, and if it is convenient for them, those that live in or around the area will stop by. Those who operate their businesses in the middle of nowhere will likely have fewer clients.
Having the Perfect Setting for a Barbershop
When a person walks into a barbershop, they expect it to look like one. The barber must be friendly and greet everyone, making it a place for guys to feel comfortable joining in on a conversation or hunting story. Barbershops have magazines, newspapers, and TVs; some have soda pop machines. For the children, many have candy or gumball machines and maybe a little play section to keep the little ones’ minds occupied while they wait for pop to get a haircut.
Pride and Professionalism
Everyone that goes to the barbershop wants a barber who takes pride in their work and shows professionalism. Those who take pride in their work show the clients they mean business and aim to please them. The barber should show they know what they are doing while cutting hair and not second guess themselves. Confidence is everything when dealing with the public, and many people take pride in how they look, so it is up to the barber to ease the client’s mind while sitting in the chair.
Have a Clean Environment
No one wants to walk into a place of business that is filthy. The barber must follow the laws in accordance with Arizona laws when running a barbershop. These things must be at the top of the list, along with cleaning the floors after every haircut.
- Disinfectant spray: Every barbershop must have at least one can of disinfectant spray for sanitary purposes
- Tool drawers: Only the tools used for cutting hair and giving shaves should be in the tool drawers. Everything must be organized and have nothing but barbershop tools in it.
- Barbicide jars or wet sanitizers: All tools like combs must go in these jars for sanitary purposes. They must stay clean. The jars must get cleaned out at least every week.
- Neck dusters: When the barbershop gets inspected by the state, some have found dirty neck dusters. The fine is up to $100 per violation. Keeping the place clean and staying on top of everything will help avoid failing a pop-up state inspection.
Remain Consistent
This is the most responsible thing any business owner can do, especially in barbershops. If the times on the window say open, it is best to open it on time every day. It is never good for a business to close before closing hours, even if things are slow. Emergencies and vacations are one thing, but barbershops that do not remain open on the given schedule will only have clients for a short time. If the barber wants a vacation, signs must inform the clients in advance.
Having Different Payment Options Available
Barbershops in the past were always known to accept cash only. These days, most people do not carry cash. They have debit or credit cards and pay the bills from home. A barbershop that accepts different payment options like credit or debit will likely expand its clientele.
Get the Barbershop Registered Online
Most successful businesses are registered online through Yelp, Google, Yellow Pages, and others. These websites offer valuable information to potential clients, such as reviews, hours of operation, star ratings, services, and other critical details.
All the potential client has to do is type in “barbershop near me,” and these websites will pop up. They can go through the list, and they will see the listing for the barbershop and drop by for a visit and haircut. Once the barbershop leaves a good impression, the potential customer becomes a regular client. Today’s technology has a lot to offer in making Arizona’s barbershops successful.
